Communication is one of the most important parts of running a campaign — and one of Vidovo’s most underrated value props. Unlike many platforms, Vidovo gives you the ability to message creators before any transaction takes place. That means you can confirm details, ask questions, and make sure a creator is the right fit with zero risk.
Why It Matters
No-Risk Conversations: Talk to creators before approving them, so you can align on style, deliverables, and expectations upfront.
Build Relationships: Brands and creators who start with genuine communication often turn one campaign into ongoing partnerships.
Plan Ahead: Use messaging to confirm campaign details in advance — such as timelines or creative angles — so creators know exactly what you’re expecting and there are no surprises.
Best Practices
Message Before Approving: We highly recommend sending a quick note to creators before you commit. It’s not required, but it helps you avoid misalignment.
Be Direct: Specific feedback (e.g., “trim the intro to 5 seconds”) works far better than general comments (“this doesn’t work”).
Stay in the Inbox: Keep communication inside Vidovo. This keeps everything documented, avoids confusion, and makes it easier to loop in teammates.
Develop Rapport: Don’t be afraid to keep it conversational. We’ve seen that when brands and creators click, the content is more authentic — and performance reflects it.
Common Uses
Confirming a creator’s style or audience fit before approval.
Clarifying product details or USPs to highlight.
Aligning on deadlines, usage rights, or formats.
Giving feedback on drafts or requesting changes.
Sharing inspiration (references, links, or past campaigns).
Tip: Use short, bullet-style notes when giving feedback.